What are the steps in managing a crisis in reputation?
Managing a reputation crisis is key for businesses today. Simon Whittaker, a Corporate Risk Manager, says it’s important to set the right tone from the top. He also stresses treating all stakeholders well and having a crisis team and plan. Keeping an eye on the media and having strong management systems are crucial. Teaching employees […]
Why Google People Also Ask is Crucial for Your Online Reputation and How to Control It
Your online reputation is key in today’s digital world. As a business owner or brand, how people see you can greatly affect your success. Google’s People Also Ask (PAA) feature plays a big role in this. It shows users more questions linked to their search. The PAA feature aims to help users find answers fast. […]
Why Google PAS Suggestions Matter for Your Online Presence and Reputation
In today’s digital world, your online image and reputation are crucial. With 98% of people checking online reviews for local businesses and 87% using Google to look them up, Google People Also Search (PAS) suggestions play a big role. These suggestions show what customers say about your brand and how others might see you. Negative […]
How do negative reviews impact business reputation?
Negative reviews can really hurt a business’s reputation and profits. A study by BrightLocal found that 94% of consumers avoid a business after seeing a bad review. Also, 57% of people only choose a business with four or more stars. This can cause sales to drop, hurt customer trust, and lower the company’s profits. It’s […]
Top Strategies for Online Brand Recovery During a Reputation Crisis
In today’s digital world, a company’s reputation is very delicate. A Deloitte survey found that 88% of brand leaders see reputation risk as a major concern. If your company faces a reputation crisis, you must act fast to restore your image. Otherwise, your brand’s value could drop, leading to financial trouble. This article outlines an […]
Understanding Narcissists: Why They Launch Smear Campaigns Online
Narcissists often start smear campaigns to keep control and protect their self-image. They spread false or exaggerated info to hurt the victim’s credibility. This damages their reputation and relationships. They use these campaigns as a defense when they feel threatened. Their goal is to boost their own status or get back at those they see […]
How Negative PAA Results Can Hurt Your Brand and How to Fix It
Keeping your online reputation in check is a big task. Businesses must adapt to Google’s changing rules and features like the People Also Ask (PAA) box. The PAA box is key in shaping how people see your brand online. Negative PAA results can harm your business. They might make potential customers think twice about what […]
7 Steps for Repairing Reputation Damage After an Online Crisis
When an online crisis hits, it’s key to act smart and thoroughly. You need to figure out how bad it is, use the media wisely, and update your online image. These seven steps will help you win back trust and come out stronger. Key Takeaways Quantify the changes in your corporate reputation and monitor social […]
The Psychology Behind Google PAS: How Suggestions Affect Search Behavior
In today’s world, Google is a big part of our lives. It changes how we find and use information. The “People Also Search” (PAS) feature is meant to make our searches better. But, how does PAS affect our search habits? Let’s dive into the psychology of PAS and its role in Google search behavior. The […]
What is the difference between PR and reputation management?
In today’s digital world, knowing the difference between public relations (PR) and reputation management is key. These terms are often mixed up, but they are different fields that work together. They help shape how people see a company and help it succeed. Public relations (PR) is about keeping a good image in the public eye. […]